ARK Blog
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Your Small Business Guide To Instagram – Part 1
ARK Blog Your Small Business Guide To Instagram - Part 1We are starting a two-part series to help all you small businesses out there make the most out of your Instagram accounts. Social media can be a little confusing and it’s ever changing so we want to share some...
Localize Your Content For Better Results
ARK Blog Localize Your Content For Better ResultsMany small businesses have comprehensive marketing strategies that serve as a foundation for their long-term growth. However, localization is often overlooked as an integral part of this strategy. Localization is the...
The Value of Online Reviews
ARK Blog The Value of Online ReviewsLet’s be honest, reviews can be a little scary. You put your heart and soul into a business that you built from the ground up and the last thing you want to hear is that a customer has a bad experience. It can be disappointing and...
Your guide to making S.M.A.R.T. goals for the New Year
ARK Blog Your guide to making S.M.A.R.T. goals for the New Year Get ready my small business friends because it’s GOAL time! There’s nothing more satisfying than knowing you’ve reached a big goal. Whether it’s finally landing that huge client or reaching that magic...
Top 7 Reasons Why You Need SEO in Your Life
ARK Blog Top 7 Reasons Why You Need SEO in Your Life Many small businesses are aware of search engine optimization (SEO) and its effectiveness to drive traffic to their websites. What some do not know is that it’s so much more than that. We are going to cover some of...
Tips & Tricks for Pay-Per-Click Campaigns
ARK Blog Tips & Tricks for Pay-Per-Click Campaigns Many small businesses view pay-per-click as a complex moving target. This is true but there’s a strategy for managing campaigns, making them searchable and keeping the cost low. All too often entrepreneurs will...
6 Black Friday & Cyber Monday Marketing Ideas
ARK Blog 6 Black Friday & Cyber Monday Marketing Ideas Everyone loves a good deal, right? Think about the adrenaline you feel when you find that perfect gift for an amazing deal at the perfect price! Experiencing this kind of “high” is what makes Black Friday and...
5 Small Business Challenges and How to Overcome Them
ARK Blog 5 Small Business Challenges and How to Overcome Them Managing any business is no easy task but there are certain small business challenges everyone faces at one point or another. You may not know how to tackle them, or you may not have the time to even figure...
6 Mistakes Small Businesses Make When Going Digital
ARK Blog 6 Mistakes Small Businesses Make When Going Digital Taking your business into the digital space is a big deal. There’s a lot to consider and it's often hard to know where to start. In order to help you make all the right choices along the way, we'd like to...
How to Make the Holidays Work for Your Small Business
ARK Blog How to Make the Holidays Work for Your Small Business Get ready, the holidays are coming fast and furious! As a small business, you’ll want to make the most of this time of year. Effective holiday marketing can often help move the needle to grow your company...