by ark | Dec 22, 2022 | ARK Blog, ARK Knowledge Base, Digital Ads, Digital Marketing, Google Ads, Marketing, Marketing Management, PPC, SEO
ARK BLOG ARK Knowledge Base: Google Ad Accounts How-To: Add a Manager to you Google Ads Account Working with a marketing or advertising agency who has requested to be added as a manager within your Google ad account? This may sound like a tedious task, but we’re...
by ark | May 10, 2022 | ARK Blog, Digital Ads, Digital Marketing, Google Ads, Marketing, PPC, SEO
ARK BLOG When Will My Google Ads Start Working? Don’t panic if you are not seeing instant results for your Google Ads Campaigns. If you’re working with us, you know what I’ll say to that… “We need to give Google time to learn your searches, your website and your...
by ark | Jan 21, 2022 | Digital Ads, Digital Marketing, Google Ads, PPC
Google Ad Glossary Avg CPC (Average Cost Per Click) The average amount charged for each click on an ad. This is calculated by dividing the total cost of the clicks by the total number of clicks. Clicks Every time someone clicks on an ad, even if the person...
by ark | Dec 16, 2019 | Branding, Digital Ads, Digital Marketing, General Service Marketing, Google Ads, Industrial Marketing, Industry Specific Marketing, Marketing Management, Medical Marketing, PPC, Real Estate Marketing, Restaurant Marketing
ARK Blog Google & Facebook Ads To Cure Your Sales Woes Every year businesses, large and small, establish lofty sales goals and develop strategies to meet those goals. Whether it’s adding to your sales force or investing in new marketing trends, we’re here to share...
by ark | Oct 17, 2019 | Digital Ads, Digital Marketing, General Service Marketing, Google Ads, Industrial Marketing, Industry Specific Marketing, Medical Marketing, PPC, Real Estate Marketing, Restaurant Marketing
ARK Blog The Benefits of Google Display Ads So, what’s the big deal with Google Display Ads? If you’re a savvy business owner or marketing professional, you may know a little bit about Google ads. However, maybe you’re unsure as to if they are a good investment or...
by ark | Nov 19, 2018 | Digital Ads, Digital Marketing, General Service Marketing, Google Ads, Industrial Marketing, Industry Specific Marketing, Medical Marketing, PPC, Real Estate Marketing, Restaurant Marketing
ARK Blog Tips & Tricks for Pay-Per-Click Campaigns Many small businesses view pay-per-click as a complex moving target. This is true but there’s a strategy for managing campaigns, making them searchable and keeping the cost low. All too often entrepreneurs will...
