by tpolan | May 25, 2023 | ARK Blog, B2B Marketing, Branding, Digital Marketing, Industry Specific Marketing, Marketing
ARK BLOG Using ChatGPT in Marketing: Best Practices In the digital age, marketers are embracing AI-powered chatbots like ChatGPT to engage with their audience. To succeed with this technology, follow these best practices for marketing success. Define Clear Objectives...
by ark | Apr 27, 2023 | ARK Blog, ARK Knowledge Base, Digital Marketing, Directory Management, Marketing, Marketing Management, SEO
ARK BLOG ARK Knowledge Base: How to Add an Admin on LinkedIn Working with a marketing or advertising agency who has requested to be added as an admin within your LinkedIn business page? There are many reasons a marketing firm would need this type of access, but here...
by ark | Feb 22, 2023 | ARK Blog, Digital Marketing, Directory Management, Marketing, Marketing Management, SEO
ARK BLOG Key Success Factors in Marketing Whether you’re already an established business, or you’re just starting out with a new business, having an effective marketing strategy is key. However, without the proper tools and knowledge, you can find yourself...
by ark | Jan 27, 2023 | ARK Blog, Digital Marketing, Directory Management, Marketing, Marketing Management, SEO
ARK BLOG Maximize LinkedIn With Directory Management Researching businesses is almost exclusively done online now, so it’s more important than ever to make sure that you are actively managing all of your online listings. You may be wondering what type of listings...
by ark | Feb 11, 2022 | ARK Blog, Branding, Digital Marketing, General Service Marketing, Marketing Management
Google Ad Glossary Avg CPC (Average Cost Per Click) The average amount charged for each click on an ad. This is calculated by dividing the total cost of the clicks by the total number of clicks. Clicks Every time someone clicks on an ad, even if the person...
