The ARK Blog

The Benefits of Working with a Google Partner

The ARK Blog

The Benefits of Working with a Google Partner

ARK is pleased to announce that we now have our Google Partner Certification!

You’re probably wondering, why is this such big news? Well, a Google Partner, by definition, has proven knowledge of managing paid marketing campaigns and pay-per-click advertising through Google Ads. Working with an agency that’s not certified can cost you time and money. Therefore, when choosing an agency, you want to work with a partner like us that has our Google Partner status. We are proficient at running campaigns that will bring value to your bottom line, drive customers to your site and increase your company’s online presence.

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We are certified

This means that we’ve got skills. Our team completed a series of exams to prove that we are rock stars at managing Google Ad Campaigns, according to their best practices. For this reason, you should feel like you’re in good hands when working with us because we are trained experts.

We have a "leg up" on the competition

Being a google partner means that we have the inside scoop when it comes to Google’s beta features and tools. When Google rolls out a something new, we can utilize it before it’s available to the public. We have access when others don’t which is a huge advantage when it comes to online marketing and gaining a competitive edge.

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We have Google on speed dial

One key advantage of being a Google Partner is having an insider source at Google. The digital world is always changing and evolving so it’s nice to have a direct line of communication with Google to make sure we are keeping campaigns current. As a partner, we are able to stay up-to-date on new features to make sure your account is optimized to its fullest potential.

We know our way around

For us to get our Google certification, we must have a person who knows their way around all areas of the platform. Our team is trained in basic functions such as pay-per-click campaigns, quality scores and user experiences. We are also proficient in more advanced campaign features such as dynamic keyword placement and setting up automated rules to help achieve maximum success.

We are constantly evaluated

Being a Google Partner means that we have Google’s seal of approval. This also means that we have a responsibility to perform to Google’s highest standards. As a partner, we are constantly re-evaluated and have to take a test annually to make sure we are upholding our end of the deal. If we fail an evaluation, our certification is automatically revoked. Hence, you as a client should have peace of mind knowing that your account is being managed by a trusted source.

We hope you’ve enjoyed reading about the importance of doing business with a Google Partner. Check back soon for more useful tips on how to leverage your small business in a big world of competition. If you’d like to inquire or learn more about the services ARK has to offer, email us or comment below! Also, follow us on Facebook and Instagram for industry news, inspiration, and helpful tidbits for finding small business success.

Sincerely,

The ARK Crew

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